Price Guide Live - is it ready? am I freaking out?
About ten minutes ago I officially launched the SportsLizard Price Guide - I took down the splash page and replaced it with the real home page, I emailed our newsletter subscribers, I added it to the nav bar, and I put a banner on the homepage.
As I've previously stated, I think we've got a monster marketing plan and this is the best work I've done in my life. I am much more experienced than I've been in the past and I'm banking on that helping immensely. So why am I freaking out?
Answer: because when you first launch something you ALWAYS freak out. No matter how solid your plan or your product, you realize that all of the hard work you put in thus far has generated exactly $0 and you've really accomplished very little. I purposely posted immediately after I put it up to capture my feelings:
Did I add enough features? Will people be able to figure it out? Will people even care? Did I quality check it well enough? etc, etc.
The reality is that you can never add enough features to satisfy every user, so you add just what the user needs to start out and nothing more. People are smarter than you give them credit for and if you think you do a good job of explaining your site, they'll probably figure it out. Some people will care, others won't - just try to focus on finding the ones that will and forget about the rest. And you check it the best you can before launching, knowing full well that you can never simulate every scenario and that unanticipated problems will always arise.
I'm going to take a 15 min break and then get started on making our first dollar on the price guide. Some day when I don't have so much at stake with every new venture, I'm going to miss this exciting/anxious/nervous/exhilarating feeling I've got right now.
As I've previously stated, I think we've got a monster marketing plan and this is the best work I've done in my life. I am much more experienced than I've been in the past and I'm banking on that helping immensely. So why am I freaking out?
Answer: because when you first launch something you ALWAYS freak out. No matter how solid your plan or your product, you realize that all of the hard work you put in thus far has generated exactly $0 and you've really accomplished very little. I purposely posted immediately after I put it up to capture my feelings:
Did I add enough features? Will people be able to figure it out? Will people even care? Did I quality check it well enough? etc, etc.
The reality is that you can never add enough features to satisfy every user, so you add just what the user needs to start out and nothing more. People are smarter than you give them credit for and if you think you do a good job of explaining your site, they'll probably figure it out. Some people will care, others won't - just try to focus on finding the ones that will and forget about the rest. And you check it the best you can before launching, knowing full well that you can never simulate every scenario and that unanticipated problems will always arise.
I'm going to take a 15 min break and then get started on making our first dollar on the price guide. Some day when I don't have so much at stake with every new venture, I'm going to miss this exciting/anxious/nervous/exhilarating feeling I've got right now.
posted by Adam McFarland at
5/03/2007 03:31:00 PM
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