I just went through all of our sites and tallied up the unique visitors for 2010 year to date. I’ve never really taken the time to do this before because, honestly, traffic has little to do with revenue or profitability. I thought it would be interesting to do now because I suspect that – regardless [...]
Archive for the ‘Pure Adapt’ Category
The Making of WoodyPaigeQuotes.com
One of our biggest initiatives moving into 2010 is to really evaluate all of our sites and all of the functions within those sites and decide what is worth the time and what isn’t moving forward. Clearly, one of the things that did not work was the Tastefully Driven forum. Except one thread that did [...]
Create a Simple, Shareable Holiday Wish List with My Wish List
My business partner Mike just released a nifty little web app called My Wish List. I think most people have used “wish lists” in some capacity on an e-commerce site. I know I use the Amazon wish list to help me keep track of books I want to read. There are also these large super [...]
Warehouse Hockey & Company Culture
Last year I wrote about how we use our shipping dock as a hockey goal. For a while it was fun to just blast shots at the goal. Then it was fun to try to score a goal from real far away. Then it was fun to put up targets with pictures of our least [...]
Business Lifestyle Design
In January I was a little hard on myself when evaluating my ’08 progress and my ’09 goals. I try to somewhat separate myself from the business because they’re not necessarily correlated, and because I’m evaluating more than just the company. It’s easy to get caught up in always trying to do whatever it takes [...]
Just Having Fun
Kind of a random quick spontaneous post here. This past week has been the most fun I’ve ever had running a business. Part of it is seeing the positive results of what we’ve done. We’ve accomplished everything as a team, and accomplishments are always better when you have people to share them with…especially when you [...]
Celebrating Our Success
In this day and age, where nothing is easy, we’ve accomplished a great deal as a business over the past few years. Last month we hit several milestones sooner than we had anticipated. One of the things I love about our company is that whenever we’re at a meeting and we’re discussing something big that [...]
Pure Adapt Featured on the AMEX Plum Site
About a year ago I wrote a post about how cool the American Express Plum Card is for small businesses. I also posted a picture of how the Pure Adapt card was shown among many others on their website at the time: After my subsequent post about how we saved $1k in FedEx charges with [...]
Getting close…
We turned a major corner this month. While I had my head in the sand focusing on wrapping up programming for our new cart, we had our largest revenue month…by a cool 33% more than our previous best! I didn’t even realize it until George read the revenue number out loud the other day and [...]
Teamwork
We have a pretty stressful few months ahead of us. It’s not the same type of stress we had last year when we feared that one wrong move would crush us and eventually decided to not pay ourselves for a few months, but nonetheless it’s still a little more stress than anyone would like. We’ve [...]









