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	<title>Adam McFarland &#187; Flashback</title>
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	<link>http://www.adam-mcfarland.net</link>
	<description>Musings of a Balding 29 Year Old Business Owner</description>
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		<title>Getting Back on Track Post-Launch</title>
		<link>http://www.adam-mcfarland.net/2010/05/23/getting-back-on-track-post-launch/</link>
		<comments>http://www.adam-mcfarland.net/2010/05/23/getting-back-on-track-post-launch/#comments</comments>
		<pubDate>Sun, 23 May 2010 22:58:54 +0000</pubDate>
		<dc:creator>Adam McFarland</dc:creator>
				<category><![CDATA[Entrepreneurship]]></category>
		<category><![CDATA[Flashback]]></category>
		<category><![CDATA[Life Balance]]></category>

		<guid isPermaLink="false">http://www.adam-mcfarland.net/?p=1540</guid>
		<description><![CDATA[In a lot of ways, it&#8217;s easier for me to approach life as a whole while I&#8217;m developing a large project like LockerPulse or the new Detailed Image last year or Tastefully Driven the year before. I tend to have a very narrow focus. I don&#8217;t think much past launch date. I want to work as hard as I can every day to push to get the site out to the world as soon as possible. I still work out and eat well and try to get enough sleep, but almost everything else gets reduced/minimized. I find this completely necessary &#8230; <a class="continue-reading" href="http://www.adam-mcfarland.net/2010/05/23/getting-back-on-track-post-launch/">Continue reading</a>]]></description>
			<content:encoded><![CDATA[<p>In a lot of ways, it&#8217;s easier for me to approach life as a whole while I&#8217;m developing a large project like LockerPulse or the new Detailed Image last year or Tastefully Driven the year before. I tend to have a <a href="http://www.adam-mcfarland.net/2009/03/11/trimming-the-fat/">very narrow focus</a>.  I don&#8217;t think much past launch date. I want to work as hard as I can every day to push to get the site out to the world as soon as possible.  I still work out and eat well and try to get enough sleep, but almost everything else gets reduced/minimized.  I find this completely necessary for me to get the job done well and to do it without going insane. </p>
<p>Then the site goes live and <a href="http://www.adam-mcfarland.net/2010/05/18/self-sabotage/">I feel like this</a> for a little while.  Then I realize that I&#8217;ve got to get back to a more &#8220;normal&#8221; balance, which for me means going back to all of the things I wrote about in my <a href="http://www.adam-mcfarland.net/2008/05/22/productive-output-what-the-9-5-misses-and-why-im-done-with-a-40-hour-workweek/">productive output post</a> a few years back. As I&#8217;ve done before, I&#8217;m making an intentional effort to spend more time with friends and family as the Summer gets started, I&#8217;m making sure I spend as much time as possible outside in the nice weather (this weekend was beautiful and I spent large chunks of Friday, Saturday, and Sunday outdoors), and I&#8217;m making it a point to allow myself more time to read and relax at the beginning and end of the day.</p>
<p>Once I get back to neutral, which I feel like I&#8217;m a lot closer to right now, things tend to get fun.  Small, iterative improvements on the site design and functionality are some of my favorite projects to work on because you get to really hone in on a few details and try to get them right. I also like to actually market stuff&#8230;once upon a time I actually made my living doing SEO and web marketing, which I still enjoy doing.  Both LockerPulse and Detailed Image have a lot of great projects in the pipe line.  I&#8217;m also looking forward to being able to devote myself to learning and applying some new skills to our projects, like HTML5 and CSS3.  </p>
<p>Now that I&#8217;ve finally pulled my head out of the sand we&#8217;ve got a really exciting few months ahead of us.  </p>
<p>For fun, I was searching through my blog and found some interesting quotes from previous projects that exactly describe this same situation after previous launches.  There might be more, but this was all that I could think of.  I think a lot of my comments illustrate that how you feel on Day 1 or Day 10 or even Day 30 really has no bearing on the ultimate success or failure of a project.  </p>
<p><strong>6/2006</strong> &#8211; <a href="http://www.adam-mcfarland.net/sl-ye-archive/2006/06/iprioritize-wacky-day-2.html">iPrioritize Wacky Day 2</a> [launch of iPrioritize]: </p>
<blockquote><p>From my limited experience as an entrepreneur, I&#8217;ve come to the realization that the day after the launch of a new business or product is a weird one. The initial excitement and relief of the launch has been replaced with a realization that you have exactly zero customers. Now, maybe for some people this doesn&#8217;t happen the next day, but I&#8217;d say something&#8217;s wrong if you are still celebrating your launch a week later.</p>
<p>I woke up in a weird mood today. I had that &#8220;holy crap, how am I going to get people to start using my site and eventually buy my service&#8221; feeling, despite the fact that I have a well-thought out marketing plan to execute. I suppose that I get this feeling because marketing is such an inexact science.</p></blockquote>
<p><strong>5/2007</strong> &#8211; <a href="http://www.adam-mcfarland.net/sl-ye-archive/2007/05/positive-response-thus-far-but-im-worn.html">Price Guide Live &#8211; is it ready? am I freaking out?</a> &#038; <a href="http://www.adam-mcfarland.net/sl-ye-archive/2007/05/positive-response-thus-far-but-im-worn.html">Positive response thus far, but I&#8217;m worn out</a> [launch of the SportsLizard Price Guide, which has become very successful - over 4 million price searches and counting]:</p>
<blockquote><p>When you first launch something you ALWAYS freak out. No matter how solid your plan or your product, you realize that all of the hard work you put in thus far has generated exactly $0 and you&#8217;ve really accomplished very little. I purposely posted immediately after I put it up to capture my feelings: Did I add enough features? Will people be able to figure it out? Will people even care? Did I quality check it well enough? etc, etc.</p>
<p>On a more personal level though, I&#8217;m worn out. When I&#8217;m programming like crazy I shut out my entire life &#8211; I exist for one purpose and that&#8217;s to get the job done. Now that it&#8217;s done, everything else is catching up with me. My back  is still driving me nuts, is much worse than anticipated, and has sidelined me for over a month (although the doc just cleared me for light exercise this week which rocks). My free time/social life is still lacking, although I blame myself for holding back&#8230;it&#8217;s not like the opportunities aren&#8217;t there, just that I turn them down frequently to focus on my work (and recently cuz I can barely walk). </p></blockquote>
<p><em>Side note:  I think I programmed that entire project either standing up or lying in bed.  It was impossible to sit. That back injury (torn oblique + herniated disk) took over a year to fully heal and added a completely different level of stress because I didn&#8217;t have the physical outlet that I normally do</em></p>
<p><strong>9/2007</strong> &#8211; <a href="http://www.adam-mcfarland.net/2007/09/06/di-up-completely-and-utterly-drained/">DI Up – Completely and Utterly Drained</a> [launch of the first DI cart]</p>
<blockquote><p>I am 100% completely drained – I’ve got nothing in the tank right now.  For the past 3 months, I’ve pushed balls out everyday to launch this site so that our company can make the efficiency gains from the automation of this site, which in turn enables us to focus more efforts on marketing existing sites and developing new ones (the key right now to our successful growth).  Every bit of expendable energy has been directed to the site the past 3 months.  Couple that with the PayPal disaster last week and this redirect fiasco last night, and those two “crisis” have worn me down.</p>
<p>Honestly, if I had a wife and a house and 2.5 kids I wouldn’t be able to do it right now.  Even after a few years, I still need to give the business priority.  We all acknowledge that this is the turning point for the company and it’s uphill from here, but the focus, determination, and sacrifice that all of us have given lately is evidence of just how hard you have to work to get to the spot that it looks like we’re at now.  We’re all talented guys, but nothing replaces relentless hard work.</p>
<p>So I don’t burn out, I’m taking the next few days real easy (i.e. unless there’s ANOTHER disaster, I’m not working).</p></blockquote>
<p><strong>4/2008</strong> &#8211; <a href="http://www.adam-mcfarland.net/2008/04/09/downshifting-post-launch/">Downshifting Post-Launch</a> [launch of Tastefully Driven]</p>
<blockquote><p>I’ve got to remember that we’re in this for the long haul and we don’t need $50k months right off the bat to be having success. I knew this all along – it was part of our plan, but I still got the same anxiety. So I started asking myself WHY.</p>
<p>I think I was wrong back in 2006 – it’s not at all because marketing is an inexact science. It’s because you downshift yourself from going balls out to launch a site to a more steady, long-term marketing strategy. It’s a massive life change that’s akin to switching from being a sprinter to a marathon runner.</p>
<p>For months I was pushing with everything I could to launch the site. Since I knew it was a short term thing, I could work 15 hour days and push aside other aspects of my life. The “rush” was always there because I saw us rapidly achieving goals that brought us closer to the ultimate goal: launch.</p>
<p>Now, I’m doing a mix of things that will bring some sales right away (PPC, product syndication, etc) and things that will bring in sales months/years from now (blog posts, forum posts, videos). Programming goes from exciting features to mundane maintenance, with the occasional exciting feature a few times a year. The ultimate goal is thriving over a period of years, something that’s much harder to get motivated for.</p></blockquote>
<p><strong>5/2008</strong> &#8211; <a href="http://www.adam-mcfarland.net/2008/11/05/the-new-sportslizard-is-finally-done/">The New SportsLizard is FINALLY Done</a> [current SportsLizard revamp - which has resulted in a doubling of revenue]</p>
<blockquote><p>Now that I’ve had a few days to calm down from everything, I’m not really sure how I feel about it.  Weird is the best word to describe it.  The guy who spends all day on the card message boards seems to have no use for what we provide, even the Price Guide tool.  This makes me scratch my head and quite frankly pisses me off.  Part of me thinks it will just never happen with SL – we have our audience, our niche, and I should leave it at that.  Part of me wants to keep pushing and make it finally pull through.  Another part of me wants to take everything I learned with SL and start another unrelated cards site and focus on that </p></blockquote>
<p><strong>5/2009</strong> &#8211; <a href="http://www.adam-mcfarland.net/2009/05/01/the-new-detailed-image-is-live/">The new Detailed Image is Live!</a> [current Detailed Image cart]</p>
<blockquote><p>As far as I’m concerned, I’m totally spent. (followed by about 8 paragraphs explaining the crazy launch&#8230;you get the idea)</p></blockquote>
<p>I&#8217;m not sure if these types of posts are interesting for everyone to read, or if it seems like I keep re-iterating the same points over and over again, but I think this emotional rollercoaster is an important topic related to running a business that&#8217;s mysteriously not talked about much.  I figure if even one person launching a project reads this post and feels better that they&#8217;re not alone, it&#8217;s worth my time.</p>
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		<title>How Important is Experience?</title>
		<link>http://www.adam-mcfarland.net/2010/04/18/importance-of-experience/</link>
		<comments>http://www.adam-mcfarland.net/2010/04/18/importance-of-experience/#comments</comments>
		<pubDate>Sun, 18 Apr 2010 22:39:30 +0000</pubDate>
		<dc:creator>Adam McFarland</dc:creator>
				<category><![CDATA[Entrepreneurship]]></category>
		<category><![CDATA[Flashback]]></category>

		<guid isPermaLink="false">http://www.adam-mcfarland.net/?p=1441</guid>
		<description><![CDATA[Seeing as I&#8217;m becoming more experienced with this whole web business thing, I started to think about the role experience plays in success in business. Then I remembered writing a post about this several years back. It took some searching but I dug it up. This post from 10/4/2006 was mostly about sports, but I did tie it back to business: [I watched a video with] venture capitalist and author Guy Kawasaki where he discusses his opinion that the &#8220;best candidates for a successful start-up are young engineers with no business experience.&#8221; It&#8217;s so true &#8211; think Mark Cuban, Bill &#8230; <a class="continue-reading" href="http://www.adam-mcfarland.net/2010/04/18/importance-of-experience/">Continue reading</a>]]></description>
			<content:encoded><![CDATA[<p>Seeing as I&#8217;m becoming more experienced with this whole web business thing, I started to think about the role experience plays in success in business.  Then I remembered writing a post about this several years back.  It took some searching but I dug it up.  <a href="http://www.adam-mcfarland.net/sl-ye-archive/2006/10/experience-in-sports-and-in-business.html">This post from 10/4/2006</a> was mostly about sports, but I did tie it back to business:</p>
<blockquote><p>
[I watched a video with] venture capitalist and author Guy Kawasaki where he discusses his opinion that the &#8220;best candidates for a successful start-up are young engineers with no business experience.&#8221;  It&#8217;s so true &#8211; think Mark Cuban, Bill Gates, and Michael Dell. How much business experience did Cuban have when he started Micro Solutions? Bill Gates when he dropped out of college and started pitching Windows to companies? Michael Dell when he was sitting in his dorm room assembling PC&#8217;s?</p>
<p>There&#8217;s a double edge sword with experience when it comes to business &#8211; it&#8217;s great to have seen things before because it helps you the next time the same thing happens, but it also tends to narrow your focus and cause you to write things off too early BECAUSE of your past experiences. Your world view becomes molded and even warped into something so narrow that you lose perception of the fact that there are MANY different paths to success, and that no two entrepreneurs will travel the same path to greatness.</p></blockquote>
<p>I pretty much still agree with that almost four years later.  </p>
<p>I&#8217;ve been thinking about this a lot lately.  Experience obviously makes a difference.  I can get a web venture up and running faster/better than the average guy off the street can.  All of the years of programming and SEO work are an advantage.  But that doesn&#8217;t mean that because of that advantage someone with no experience or no money can&#8217;t create a more successful web venture than I can.  </p>
<p><strong>I think that experience is an advantage so long as you don&#8217;t overvalue your experience and think that your experience entitles you to future successes.  The moment you think that your experience gives you a free pass from hard work, or that you write off someone else because they don&#8217;t have your experience, is the moment that your experience starts to work against you.</strong></p>
<p>That&#8217;s when some kid in a dorm room comes out of nowhere and takes out your business.  </p>
<p>The irony in all this &#8211; and the reason why this has been on my mind &#8211; is that I started out as that kid, but I&#8217;m not any more.  I&#8217;m an adult with a growing, profitable business, and I realize that this is the point when some people let their guard down. Who knows, maybe right now there&#8217;s some college kid sitting out there looking at Detailed Image or SportsLizard or LockerPulse and saying &#8220;they suck at that, I can do better because&#8230;&#8221;  There is no way to prevent that.  In fact, that&#8217;s a good thing.  That&#8217;s the beauty of capitalism. As long as we keep working hard and keep a focus on what our customers want, we naturally will want to keep growing and improving, and we naturally won&#8217;t overlook new forms of competition.  </p>
<p>And provided we do that, I feel like our experience can only be an advantage.  </p>
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		<title>The Sport of Business [Flashback]</title>
		<link>http://www.adam-mcfarland.net/2009/12/09/the-sport-of-business-flashback/</link>
		<comments>http://www.adam-mcfarland.net/2009/12/09/the-sport-of-business-flashback/#comments</comments>
		<pubDate>Thu, 10 Dec 2009 00:28:31 +0000</pubDate>
		<dc:creator>Adam McFarland</dc:creator>
				<category><![CDATA[Flashback]]></category>

		<guid isPermaLink="false">http://www.adam-mcfarland.net/?p=963</guid>
		<description><![CDATA[From time to time I’m going to be re-posting some of my favorite posts from the old SportsLizard Entrepreneur Blog that preceded Adam-McFarland.net.  I was fresh out of academia and in the process of leaving corporate America.  This was the true start-up phase for myself, my sites, and later Pure Adapt.  This is one of a series of Flashback posts. This post is from August of 2006, about six months after I quit my full time job.  It&#8217;s unique in that I feel the exact same way now. I actually had the idea today to write this post again&#8230;until I &#8230; <a class="continue-reading" href="http://www.adam-mcfarland.net/2009/12/09/the-sport-of-business-flashback/">Continue reading</a>]]></description>
			<content:encoded><![CDATA[<p><em>From time to time I’m going to be re-posting some of my favorite posts from the old <a href="../2009/08/27/sl-ye-archive/">SportsLizard Entrepreneur Blog</a> that preceded Adam-McFarland.net.  I was fresh out of academia and in the process of leaving corporate America.  This was the true start-up phase for myself, my sites, and later Pure Adapt.  This is one of a series of <a href="http://www.adam-mcfarland.net/category/flashback/">Flashback posts</a>.</em></p>
<p><em>This post is from <a href="http://www.adam-mcfarland.net/sl-ye-archive/2006/08/sport-of-business.html">August of 2006</a>, about six months after I quit my full time job.  It&#8217;s unique in that I feel the exact same way now.  I actually had the idea today to write this post again&#8230;until I remembered I wrote it 3 years ago. </em></p>
<p>I read <a href="http://blogmaverick.com/">blog maverick</a> religiously. I might not always agree with all of Mark Cuban&#8217;s opinions, but his desire to constantly innovate and improve, to never settle for the status quo, is a trait that I admire and hopefully embody. I save my favorite posts in a Word document and read them when I need some motivation. Without a doubt, my favorite is <a href="http://blogmaverick.com/2008/01/03/the-sport-of-business-2/">The Sport of Business</a> from March of 2005.</p>
<blockquote><p>Real competition comes from the sport of business.</p>
<p>In sports, you know who your opponents are. You know when you are going to play a game. You know pretty much how long the game will last. It&#8217;s mentally and physically exhausting if you are at the top of the game, but it still pails at the effort required to be successful in business.</p>
<p>The sport of business isn&#8217;t divided into games. It&#8217;s not defined by practices. It doesn&#8217;t have set rules that everyone plays by.</p>
<p>The sport of business is the ultimate competition. It&#8217;s 7x24x365xforever.</p>
<p>I love the sport of business. I love the competition. I love the fire of it. It&#8217;s the feeling of the clock winding down, the ball is in your hands, and if you hit the shot you win&#8230;all day, every day.</p></blockquote>
<p>When I sit back and think about why I get a rush out of business, why I love being an entrepreneur so much, it is because of the challenge. Because of the sport. I was one of those kids who never really felt challenged in school. Even through a tough engineering program at RPI, it really wasn&#8217;t that HARD to get good grades. You study, you work hard, you get good grades. When I graduated and went into industry, it felt &#8220;too easy&#8221; and being an engineer gave me no gratification. </p>
<p><em>2009 Adam here: This is exactly what I was describing in my last post about <a href="http://www.adam-mcfarland.net/2009/12/05/the-difference-between-school-work-and-entrepreneurship/">the difference between school, work, and running a business</a>.</em></p>
<p>I am extremely blessed to have been given the opportunities to succeed that some people don&#8217;t. I am extremely fortunate to have had the right people and mentors in my life to guide me and make things easier. That&#8217;s why I felt like I needed to CHALLENGE myself. To make the most of the abilities I have as opposed to &#8220;wasting&#8221; them in a 9-5 that I don&#8217;t believe in. To truly maximize my impact on the world.</p>
<p>Starting a business puts you at the bottom of the barrel. You have no money. You have no customers. It&#8217;s HARD to succeed under those constraints. You own the dream and if it dies in your head it is over. No one else will pick up the slack. Some might call that pressure, I call it a challenge, and I love it.</p>
<p>Whenever I wonder if I have enough to succeed, I read the rest of Mark&#8217;s post about &#8220;the edge&#8221;:</p>
<blockquote><p>The edge is getting so jazzed about what you do, you just spent 24 hours straight working on a project and you thought it was a couple hours.</p>
<p>The edge is knowing that you have to be the smartest guy in the room when you have your meeting and you are going to put in the effort to learn whatever you need to learn to get there.</p>
<p>The edge is knowing is knowing that when the 4 girlfriends you have had in the last couple years asked you which was more important, them or your business, you gave the right answer.</p>
<p>The edge is knowing that you can fail and learn from it, and just get back up and in the game.</p>
<p>The edge is knowing that people think your crazy, and they are right, but you don&#8217;t care what they think.</p>
<p>The edge is knowing how to blow off steam a couple times a week, just so you can refocus on business</p>
<p>The edge is knowing that you are getting to your goals and treating people right along the way because as good as you can be, you are so focused that you need regular people around you to balance you and help you.</p>
<p>The edge is being able to call out someone on a business issue because you know you have done your homework.</p>
<p>The edge is recognizing when you are wrong, and working harder to make sure it doesn&#8217;t happen again.</p>
<p>The edge is being able to drill down and identify issues and problems and solve them before anyone knows they are there.</p>
<p>The edge is knowing that while everyone else is talking about nonsense like the will to win, and how they know they can be successful, you are preparing yourself to compete so that you will be successful.</p>
<p>That&#8217;s what makes business such an amazing sport. Everyone plays it. Everyone talks about how good they are or will be at it. Just a small percentage are.</p>
<p>Every single day someone has an idea. Every day someone talks about some business they want to start. Every day someone is out there starting a business whose entire goal is to beat the hell out of yours. How cool is that.</p>
<p>Every day some stranger from any where in the world that you have never met is trying to come up with a way to put you out of business. To take everything you have worked your ass off for, and take it all away. If you are in a growing industry, there could be hundreds or thousands of strangers trying to figure out ways to put you out of business. How cool is that.</p>
<p>The ultimate competition. Would you like to play a game called Eat Your Lunch. We are going to face off. My ability to execute on an idea vs yours. My ability to subvert your business vs your ability to keep it going. My ability to create ways to remove any reason for your business to exist vs your ability to do the same to me. My ability to know what you are going to do, before you do it. Who gets there first? Best of all, this game doesn&#8217;t have a time limit. It&#8217;s forever. It never ends. It&#8217;s the ultimate competition.</p>
<p>It&#8217;s the sport of business. It&#8217;s not for everyone, but I love it.</p></blockquote>
<p>Me too Mark, me too.</p>
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		<title>Quitting a Job is an Emotional Rollercoaster [Flashback]</title>
		<link>http://www.adam-mcfarland.net/2009/08/27/quitting-a-job-is-an-emotional-rollercoaster-flashback/</link>
		<comments>http://www.adam-mcfarland.net/2009/08/27/quitting-a-job-is-an-emotional-rollercoaster-flashback/#comments</comments>
		<pubDate>Thu, 27 Aug 2009 10:42:25 +0000</pubDate>
		<dc:creator>Adam McFarland</dc:creator>
				<category><![CDATA[Entrepreneurship]]></category>
		<category><![CDATA[Flashback]]></category>

		<guid isPermaLink="false">http://www.adam-mcfarland.net/?p=702</guid>
		<description><![CDATA[From time to time I’m going to be re-posting some of my favorite posts from the old SportsLizard Entrepreneur Blog that preceded Adam-McFarland.net.  I was fresh out of academia and in the process of leaving corporate America.  This was the true start-up phase for myself, my sites, and later Pure Adapt. This post is a compilation of quotes and statements from January 2006 that I find particularly interesting looking back in retrospect.  I was in the process of quitting my job, moving from CT back to NY, and trying to explain to everyone I knew why I wasn&#8217;t nuts for &#8230; <a class="continue-reading" href="http://www.adam-mcfarland.net/2009/08/27/quitting-a-job-is-an-emotional-rollercoaster-flashback/">Continue reading</a>]]></description>
			<content:encoded><![CDATA[<p><em>From time to time I’m going to be re-posting some of my favorite posts from the old <a href="../sl-ye-archive/">SportsLizard Entrepreneur Blog</a> that preceded Adam-McFarland.net.  I </em><em> was fresh out of academia and in the process of leaving corporate America.  T</em><em>his was the true start-up phase for myself, my sites, and later Pure Adapt.<br />
</em></p>
<p><em>This post is a compilation of quotes and statements from <a href="http://www.adam-mcfarland.net/sl-ye-archive/2006_01_01_archive.html">January 2006</a> that I find particularly interesting looking back in retrospect.  I was in the process of quitting my job, moving from CT back to NY, and trying to explain to everyone I knew why I wasn&#8217;t nuts for quitting my job.  I&#8217;ve made a few comments inline in italics. So italics = 2009 Adam, everything else = 2006 Adam.  Got it?<br />
</em></p>
<p>I haven&#8217;t been posting as much as I like to lately, but it comes with good reason &#8211; I have been busy planning my future as a full time entrepreneur because I QUIT MY JOB TODAY! Anyone who has ever read this blog or talked to me knows that my passion lies in <a href="http://www.sportslizard.com/">SportsLizard.com</a>, not in being an engineer.</p>
<p><em>I think I later discovered that the passion I was referring to was more a passion for business and innovation and less of a passion for SportsLizard&#8230;although at that time I was really into sports collectibles.</em></p>
<p>As sure as I am that I made the right choice, it didn&#8217;t make leaving any easier. I spent a year doing a co-op at this company in college before coming full time after I graduated, so most of the people I have known for three plus years. They have all been an integral part in my growth and I will continue to turn to many of them for personal and professional support long after I leave. My leaving came as a shock to them. It was hard to avoid feeling like I am letting them down. The only comparable emotion that I have ever had is breaking up with a girl&#8230;except this felt like breaking up with ten girls in a row. Everyone was sad to see me go, but also very supportive of my decision, which made it a little easier.</p>
<p><em>That turned out to be a lot of lip service.  Over time, I realized that some of my co-workers were happy for me, but the rest were some combination of pissed and jealous.  I started to realize this before I left (as you&#8217;ll see below), and then it really hit home when I sent an email about a week after I left to several people I respected and knew well.  I asked for their quick opinion on something I was about to do with SportsLizard.  I got 1 reply.</em></p>
<p>One day after quitting my job, I came home to find the February issue of <a href="http://www.tuffstuff.com/">Tuff Stuff Magazine </a>(the #1 Sports Cards and Collectibles Magazine) sitting in my mailbox. About a month ago, one of the columnists gave me a &#8220;heads up&#8221; that he was going to mention <a href="http://www.sportslizard.com/">SportsLizard.com</a> in his February or March column, but no further details and no early copy of the article for me to screen. Needless to say, I was anxious about what it said and how prominently (or not) <a href="http://www.sportslizard.com/">SportsLizard.com</a> would be displayed. SO, when I saw the issue, I dropped the rest of my mail on the floor, ripped off the plastic, and flipped to the <a href="http://www.sportslizard.com/tuff_stuff_feb_06.htm"><em>Figure Fan </em>column by Jeff Clow</a>.  I scanned the article quickly and saw my name and <a href="http://www.sportslizard.com/">SportsLizard.com</a> each mentioned several times! It took about half an hour of me running circles around my apartment, jumping up and down to calm down enough to read the article.</p>
<p><em>This was such great timing.  I took the magazine into work the next day.  I intended to just show a few close friends, but it ended up getting passed around, eventually landing in the hands of my bosses boss&#8230;which I can&#8217;t say was a bad thing.  I think it helped stop a lot of the &#8220;you should really reconsider&#8221; talk.</em></p>
<p>So how did he <em>[the Tuff Stuff editor]</em> find out about my site? I always have read his column so I contacted him waaaaay back in July 2004 when I launched <a href="http://www.sportslizard.com/">SportsLizard.com</a>. Every time I have made a site change since, I have made it a priority to send him a personal email notifying him of the change and how it helps the hobby. I made it a point to develop a relationship with him. It just goes to show you that you don&#8217;t always reap the benefits of your hard work immediately.</p>
<p><em>I don&#8217;t have that same hard nosed persistence and tenacity right now.  I would just say fuck it and move on if that happened today.  In some ways that&#8217;s a good thing, but also it sort of isn&#8217;t.</em></p>
<p>This is obviously the first time that I&#8217;ve done the whole quit-my-job-to-run-my-business thing so I wasn&#8217;t quite sure what to expect from people. A few weeks in, most people have been overwhelmingly supportive, but it appears that there are a few common misconceptions:</p>
<ol>
<li>I do not hate my job. I work for a good company with good people.</li>
<li>I am not leaving CT because I hate it.</li>
<li>I am not moving to NY to be closer to my friends &amp; family.</li>
<li>I am not &#8220;taking a break&#8221; from working to &#8220;find myself.&#8221;</li>
<li>I am not going to get a job when I move to NY.</li>
</ol>
<p><em>Those last two always </em><em>drove me nuts, and it just shows how rare it is for people to leave their careers to start a business&#8230;especially early on in their careers.  I can&#8217;t tell you how many people encouraged me to get a job when I moved back.  Wtf.  Um, I had a job, and it paid really well.  If I wanted a job I would have just kept the one I had.</em></p>
<p>For a day or two everyone was in I&#8217;m-happy-for-you mode, but that has quickly turned into do-as-much-work-for-me-as-you-can-before-you-leave-so-I-don&#8217;t-get-screwed-over-by-you-quitting mode. My calendar is jam packed and people keep adding to it. I can honestly say that if I work my a** off for the next week I still probably won&#8217;t get everything done. Not to mention I need some time to clean out my desk, meet with HR, and socialize with friends that I won&#8217;t see very often in the future.</p>
<p><em>Worst two weeks.  Ever.  Seriously.  People were milking every little bit of work out of me that they could so that they didn&#8217;t have to do it after I left (and also so that they could &#8220;blame it on Adam&#8221; as I heard became the cool thing to do in the engineering department after I left). I really couldn&#8217;t wait to leave by this point, and I still had a week left. </em></p>
<p>I have officially resigned from my job as an engineer. Today was my last day. As of this moment, I am now a full time entrepreneur! I have never felt the energy and excitement that I feel now. I am going to live the American dream. There is no telling what the future holds for me and my business &#8211; the sky is the limit!</p>
<p>I have a weekend of celebrating ahead of me, followed by a week of moving. Although I will get some work done next week, my first &#8220;official&#8221; day will be February 6, 2006! 2006 will certainly be the most fun year of my life. Thanks to all of you who have supported me&#8230;I&#8217;m off to grab some beer.</p>
<p><em>I may have drank a little too much beer in those days&#8230;</em></p>
<p>I am getting frustrated with all of the questions <em>[about why I quit and my plans for the business]</em>. I am trying to handle them as best as I can, but it gets annoying when people ask questions that are either totally irrelevant or completely insult my intelligence. Based on what I&#8217;ve heard/read from other entrepreneurs is that it will never stop. Especially from friends and family, no matter how much you achieve. This isn&#8217;t the first time I&#8217;ve mentioned this and it probably won&#8217;t be the last. Over time I&#8217;ll learn to deal with it (I hope), but for now it still makes me want to bang my head against a wall until I can&#8217;t feel pain anymore.</p>
<p><em>It never stops.  Happened about 3 hours ago actually. And it <a href="http://www.adam-mcfarland.net/2008/08/18/you-dont-have-to-worry-about-that/">still drives me nuts</a>.</em></p>
<p><em><br />
</em></p>
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		<title>The Day I Decided to Quit My Job [Flashback]</title>
		<link>http://www.adam-mcfarland.net/2009/07/09/the-day-i-decided-to-quit-my-job-flashback/</link>
		<comments>http://www.adam-mcfarland.net/2009/07/09/the-day-i-decided-to-quit-my-job-flashback/#comments</comments>
		<pubDate>Thu, 09 Jul 2009 11:02:25 +0000</pubDate>
		<dc:creator>Adam McFarland</dc:creator>
				<category><![CDATA[Flashback]]></category>

		<guid isPermaLink="false">http://www.adam-mcfarland.net/?p=564</guid>
		<description><![CDATA[From time to time I’m going to be re-posting some of my favorite posts from the old SportsLizard Entrepreneur Blog that preceded Adam-McFarland.net.  I was fresh out of academia and in the process of leaving corporate America.  This was the true start-up phase for myself, my sites, and later Pure Adapt.  Nothing I write now will quite capture the excitement, doubt, frustration, and passion that is such a part of entrepreneurship in the same way as those 296 posts do. This particular post was originally written on 12/10/2005, the day after I decided to quit my job. I mention in &#8230; <a class="continue-reading" href="http://www.adam-mcfarland.net/2009/07/09/the-day-i-decided-to-quit-my-job-flashback/">Continue reading</a>]]></description>
			<content:encoded><![CDATA[<p><em>From time to time I’m going to be re-posting some of my favorite posts from the old <a href="../sl-ye-archive/">SportsLizard Entrepreneur Blog</a> that preceded Adam-McFarland.net.  I </em><em> was fresh out of academia and in the process of leaving corporate America.  T</em><em>his was the true start-up phase for myself, my sites, and later Pure Adapt.  Nothing I write now will quite capture the excitement, doubt, frustration, and passion that is such a part of entrepreneurship in the same way as those 296 posts do. </em></p>
<p><strong><em>This particular post was originally written on <a href="http://www.adam-mcfarland.net/sl-ye-archive/2005/12/business-travel-kills-my-productivity.html">12/10/2005</a>, the day after I decided to quit my job. </em></strong><em>I mention in the post about how my flight was delayed 13 hours on Friday.  I intended to go home and work on SportsLizard all weekend long.  Instead I was too worn out to do anything.  What I didn&#8217;t mention was that while I was stuck in that airport in Jackson, Mississippi I had one white 8.5&#8243; x 11&#8243; sheet of paper that I used to plot my escape from corporate America.  It started as an exercise &#8211; I was so pissed that I figured it would be therapeutic to brainstorm what it would take to hypothetically quit my job.  It ended with me realizing that I totally could quit, should quit, and would quit.  I did all of this while siting next to one of my co-workers.  I was listening to my iPod and didn&#8217;t really care if he noticed or not.  He didn&#8217;t.<br />
</em></p>
<p>It&#8217;s hard enough trying to run my business while working a full time job. Coming home at 5:30 after a stressful 9 hour day doesn&#8217;t exactly put me in the perfect working mindset. That&#8217;s tough, but I am beginning to discover that it&#8217;s nothing compared to when I have to travel.</p>
<p>My job doesn&#8217;t require a ton of travel, but like most corporate jobs these days I am working with people across the world and sometimes I have to work with them in person. In my first year of working out of college I have traveled about 10 times. Not a ton, but not insignificant either.</p>
<p>There are some good things about traveling &#8211; mainly that I get out of the office and that I can read whatever I want when I am on the plane. For whatever reason, I tend to come up with some of my best ideas when I am flying. Nonetheless, the bad things about business travel far outweighs the good.</p>
<p>When I travel, I generally spend all day working or eating with people from work, leaving no time at all to work on SportsLizard.com. When I do finally get back to my hotel, I am worn out. All that I have time for is checking my email. Nothing gets done except the bare minimum. And the trip totally messes up my week. The night before I leave I spend packing and the day after I am still getting adjusted to being back. Business travel completely kills my productivity.</p>
<p>This week took it to another level. I was supposed to return on Friday by noon and have the rest of the day off. Thanks to delays and cancellations, I didn&#8217;t get home until 1 AM! Talk about wasted time. Today I hardly got anything done because I was catching up on sleep. It drives me nuts.</p>
<p>Working 45 hours and running a business on the side is one thing. Traveling across the country and trying to run a business on the side is another.</p>
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		<title>Doubters &amp; Motivation [Flashback]</title>
		<link>http://www.adam-mcfarland.net/2009/06/12/doubters-motivation-flashback/</link>
		<comments>http://www.adam-mcfarland.net/2009/06/12/doubters-motivation-flashback/#comments</comments>
		<pubDate>Fri, 12 Jun 2009 10:49:03 +0000</pubDate>
		<dc:creator>Adam McFarland</dc:creator>
				<category><![CDATA[Flashback]]></category>

		<guid isPermaLink="false">http://www.adam-mcfarland.net/?p=530</guid>
		<description><![CDATA[From time to time I&#8217;m going to be re-posting some of my favorite posts from the old SportsLizard Entrepreneur Blog that preceded Adam-McFarland.net.  I was fresh out of academia and in the process of leaving corporate America.  This was the true start-up phase for myself, my sites, and later Pure Adapt.  Nothing I write now will quite capture the excitement, doubt, frustration, and passion that is such a part of entrepreneurship in the same way as those 296 posts do. This particular post was originally written on 12/2/2005 after a co-worker questioned whether I would really follow through with my &#8230; <a class="continue-reading" href="http://www.adam-mcfarland.net/2009/06/12/doubters-motivation-flashback/">Continue reading</a>]]></description>
			<content:encoded><![CDATA[<p><em>From time to time I&#8217;m going to be re-posting some of my favorite posts from the old <a href="http://www.adam-mcfarland.net/sl-ye-archive/">SportsLizard Entrepreneur Blog</a> that preceded Adam-McFarland.net.  I </em><em> was fresh out of academia and in the process of leaving corporate America.  T</em><em>his was the true start-up phase for myself, my sites, and later Pure Adapt.  Nothing I write now will quite capture the excitement, doubt, frustration, and passion that is such a part of entrepreneurship in the same way as those 296 posts do. </em></p>
<p><em>This particular post was originally written on <a href="http://www.adam-mcfarland.net/sl-ye-archive/2005/12/challenge-of-motivation.html">12/2/2005</a> after a co-worker questioned whether I would really follow through with my plan to quit.  I&#8217;ve edited it down because the original post was overly verbose. </em></p>
<p>At work, I generally don&#8217;t talk about my business. I don&#8217;t want it to distract me from getting my job done. People always have a thousand questions for me so I&#8217;d rather not deal with it. Inevitably, it always feels like they are trying to prove to themselves that they shouldn&#8217;t take my business seriously because, after all, I am just a 23 year old, and I couldn&#8217;t possibly know more or be more driven or more successful than they are. My boss is aware of my plans. He understands them, respects them, and will ultimately support me in whatever I decide to do. That is all I really care about.</p>
<p>But people like to talk. And one of their favorite questions for young people is:</p>
<p>&#8220;Where do you see yourself in the future?&#8221;</p>
<p>It always is proceeded by the &#8220;You seem like you&#8217;re getting used to work, which is good, because you&#8217;ve got another 40 years of it.&#8221;</p>
<p>I always take it as &#8220;When I was your age, I had a dream job too &#8211; tell me what yours is, then I&#8217;ll tell you mine and why someone else caused me to fail, and inevitably I&#8217;ll make you feel that you will not end up doing whatever it is that you just said you wanted to do .&#8221;</p>
<p>I can&#8217;t tell you how many times I have had that conversation. I hate it, but it&#8217;s hard to avoid when people start prying into your professional aspirations. And today at work, someone started prying. So I answered the questions honestly.</p>
<p>And I get the &#8220;I&#8217;m rooting for you, but don&#8217;t you think you should also develop your engineering career here in case you change your mind?&#8221;</p>
<p>I say no, which is followed with &#8220;You say that now, but when you meet some honey and have a little kid and want to buy a house you are going to want a steady income.&#8221;</p>
<p>Another one of my favorites. Since I am single, they love to play the &#8220;when you meet a girl everything will change&#8221; card. Listen, every girlfriend I have ever had would support me in pursuing what I love in exchange for a little financial uncertainty. And I am pretty sure that any girl I meet in the future who truly loves me would also support me. I pretty much take that as an insult &#8211; an insult to my business and an insult to my ability to develop successful relationships.</p>
<p>I take it as &#8220;you live in fantasy land, young man, and when you get out of fantasy land and look at reality you will realize that your dreams aren&#8217;t meant to become reality.&#8221;</p>
<p>As this conversation continued, I was then thrown the &#8220;Listen to your elders, I am twice your age, and you will regret not listening to me&#8221; line.</p>
<p>I am all for respecting your elders, but when your elders are wrong I would be stupid to listen. Would Bill Gates have started Microsoft if he listened to his elders? Michael Dell wouldn&#8217;t have dropped out of school to run Dell Computers if his elders had their way. Sometimes you need to pursue you passions despite what others say.</p>
<p>I started to realize after that conversation at work that those conversations are part of what fires me up so much, part of what keeps me going. I almost NEED people to constantly misunderstand me and insinuate that I will fail. It drives me. So, in a way, working my job for a little longer will actually be good for me. Seeing what I don&#8217;t want will help me stay focused on what I do want. I think that is the best mentality for me to approach my job with for the next year or so while I work towards getting out of it.</p>
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		<title>Patience is a Virtue I Don&#8217;t Have! [Flashback]</title>
		<link>http://www.adam-mcfarland.net/2009/06/02/patience-is-a-virtue-i-dont-have-flashback/</link>
		<comments>http://www.adam-mcfarland.net/2009/06/02/patience-is-a-virtue-i-dont-have-flashback/#comments</comments>
		<pubDate>Tue, 02 Jun 2009 19:38:58 +0000</pubDate>
		<dc:creator>Adam McFarland</dc:creator>
				<category><![CDATA[Flashback]]></category>

		<guid isPermaLink="false">http://www.adam-mcfarland.net/?p=519</guid>
		<description><![CDATA[From time to time I&#8217;m going to be re-posting some of my favorite posts from the old SportsLizard Entrepreneur Blog that preceded Adam-McFarland.net.  I was fresh out of academia and in the process of leaving corporate America.  This was the true start-up phase for myself, my sites, and later Pure Adapt.  Nothing I write now will quite capture the excitement, doubt, frustration, and passion that is such a part of entrepreneurship in the same way as those 296 posts do. This particular post was originally written on 11/29/2005, just after the Thanksgiving holiday weekend, and about two months before I &#8230; <a class="continue-reading" href="http://www.adam-mcfarland.net/2009/06/02/patience-is-a-virtue-i-dont-have-flashback/">Continue reading</a>]]></description>
			<content:encoded><![CDATA[<p><em>From time to time I&#8217;m going to be re-posting some of my favorite posts from the old <a href="http://www.adam-mcfarland.net/sl-ye-archive/">SportsLizard Entrepreneur Blog</a> that preceded Adam-McFarland.net.  I </em><em> was fresh out of academia and in the process of leaving corporate America.  T</em><em>his was the true start-up phase for myself, my sites, and later Pure Adapt.  Nothing I write now will quite capture the excitement, doubt, frustration, and passion that is such a part of entrepreneurship in the same way as those 296 posts do. </em></p>
<p><em>This particular post was originally written on <a href="http://www.adam-mcfarland.net/sl-ye-archive/2005/11/patience-is-virtue-i-dont-have.html">11/29/2005</a>, just after the Thanksgiving holiday weekend, and about two months before I decided to quit my job.  It pretty much sums up why a corporate environment was not for me.  I&#8217;m glad days like this are in my past.<br />
</em></p>
<p>Patience is one of my weaknesses. I want my goals to be accomplished and I want them done yesterday. Some say that it&#8217;s an inherent trait of any entrepreneur &#8211; that it helps drive them. Well I certainly hope so because today my impatience is driving me insane.</p>
<p>Today I returned to work after the long holiday and all I could think about was getting to the point where I don&#8217;t have to come to work everyday &#8211; the point where I can run my business and devote the rest of my time to other things in life that I want to accomplish. Right now it feels like I am wasting 9 hours a day at work. 9 hours that could be spent growing my business and instead just frustrate me.</p>
<p>I always feel like this after a long break. Anything longer than the standard two day weekend and I feel like I am getting a small taste of the life I want to live, only to get thrown back into a life where I waste over 1/3 of my day. It&#8217;s a tease that drives me absolutely nuts!</p>
<p>I previously had set a hard date in my head of when I am going to leave my job, so that I don&#8217;t just end up staying because of the comfort of a regular paycheck and good benefits. And that time isn&#8217;t all that far away. I have a lot to do to get myself and my business to the point where I am ready to leave and I should be focused on that.</p>
<p>Nonetheless, I find myself daydreaming all day long about what I could be doing with the time I am spending at work AND with the time that I work on my business now. I want that life now! I want to spend my time running my business, working with a friend on starting a non-profit organization (more to come on this in the future), and enjoying friends, family, and hobbies (like video games, it eats away at me that I don&#8217;t get to play enough Madden &#8217;06).</p>
<p>But I need to find a way to be patient. The company is still paying me to get a job done and for the meantime I need the money. But honestly, money is the only thing that motivates me to go there everyday and for me that is not enough motivation. I see the things that I could be achieving in my life and I see my job as the main barrier to those achievements. The only problem is that my job is the thing right now that is enabling me to pay my rent, pay off my college loans, and buy groceries. Damn money.</p>
<p>It drives me nuts. I just want to be able to spend my time here on earth doing something I love. Part of me says screw the money and just quit today. The rest of me rationalizes that if I quit today I need to pay back my signing bonus (I have to stay at least a year to avoid that and it will be a year at the end of January) and would not be set up at all with health insurance, living arrangements, etc. So I know it&#8217;s best to stay the course &#8211; I know I&#8217;ll be there soon enough. But it still drives me nuts.</p>
<p>OK, that&#8217;s the end of my rant. So far my posts had been rather calm, this is one of those days when I am totally frustrated with the fact that things aren&#8217;t moving faster. Everyone is going to have days like this, I just need to relax and get back on track. I think I am going to take some time out tonight to watch some college bball to take my mind off of everything. Hopefully I&#8217;ll come back fresh tomorrow. Have a good night everyone.</p>
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