Category Archives: Failure

X != Y

From the time we start learning we’re taught that if we put in X (time) that we’ll get Y (what we want). In school, if you study and do your homework, you’ll get good grades and be able to get in to a good college. At most jobs, if you work long and hard and are a team player, you’ll get raises and promotions (regardless of whether or not the work you did positively effects the bottom line). These statements are correct in most situations for most people. So when those same people read about a business that took 3 … Continue reading

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First Time Naivety

The feature article in the October issue of Inc Magazine was Start-Ups 2010: How to Launch Your Dream Company. One of the interesting things that they did was do sidebars of companies that haven’t met their initial expectations. So while the main focus was on the successes, they didn’t completely ignore the struggles, which is something I like because it’s an accurate portrayal of reality. The one that really caught my attention of course was Finding an Audience Online: Getting attention online is easier said than done, according to start-up founder Greg Stallkamp of Holos Fitness.  This was one of … Continue reading

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Goodbye Tastefully Driven, So Long Amazon

In an effort to become more efficient, more profitable, and more flexible, we’ve decided to close Tastefully Driven and stop selling our products on Amazon. Effective March 1 the e-commerce store will be closed down and we will sell any remaining inventory (non-detailing of course) on Amazon. We’re running a 30% off sale to try to blow out as much of the inventory as we can before that date. We’ve already pulled all detailing items down from Amazon and have no plans on listing them again in the future. As soon as the fitness items, poker cards, and personal care … Continue reading

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