Archive for the ‘Decision Making’ Category


No Longer Shipping Internationally

Effective yesterday we are no longer shipping packages internationally. This also includes US Territory addresses and APO addresses.
Much like closing down Tastefully Driven, there were a lot of reasons behind our decision, but it can all pretty much be summed up by saying that it was too much work for how small of a part [...]

Decision Making and the Competition

One more thought on us shutting down Tastefully Driven. I find it interesting to ponder how little we factor our competition into making decisions like this.
Clearly shutting down our Amazon store will help our detailing competitors. They will sell more products and probably will sell more at a higher margin since there’s one [...]

Goodbye Tastefully Driven, So Long Amazon

In an effort to become more efficient, more profitable, and more flexible, we’ve decided to close Tastefully Driven and stop selling our products on Amazon.

Effective March 1 the e-commerce store will be closed down and we will sell any remaining inventory (non-detailing of course) on Amazon. We’re running a 30% off sale to [...]

The Difference Between School, Work, and Entrepreneurship

Effort. You need effort to succeed a traditional corporate environment. You need it to succeed in academia. You need it to succeed when you start a business. But when it comes to running a company, effort doesn’t guarantee that you succeed like it does in the other two.
When you’re in [...]

The Manager – Programmer Disconnect

Nethy left an interesting comment the other day in regards to a potential new feature I mentioned:
I’m always impressed with how your processes [flow]. Having a system like this that works properly needs:
a) the programming doing the work and
b) someone to plan the process.
That’s something that’s very hard to do on a small business budget. [...]

Breaking Down the New Detailed Image – Part 3 of 3

Now that I’ve outlined the majority of the improvements on Part 1 and Part 2, I want to take a step back and quickly talk about why I think this was a successful project.
The Process & The Time Frame
We didn’t really plan it this way, but from the time we launched the previous cart in [...]

Breaking Down the New Detailed Image – Part 2 of 3

In Part 1 I took a look at some of the more obvious improvements on the major pages of the site.  I think some of the subtleties are even more interesting.  Things that might go unrecognized at first, but make a small positive impact on your business.
Banner System

One time during one of our sales a [...]

Breaking Down the New Detailed Image – Part 1 of 3

Now that the dust has settled a bit and everything seems to be going well with the new Detailed Image, I want to go back and dissect the project and discuss the major decisions we made and why we think they will help our business.  A ton of things go on behind the scenes on [...]

Chargebacks: how we were taken for $6k and how we’re fighting back

This post has been a long time coming, but it’s one that I finally made sure I sat down and wrote because I’m sure it can save someone from getting scammed the way that we did.
What is a chargeback?
According to our good friend Wikipedia:
A chargeback is the return of funds to a consumer, forcibly initiated [...]

Does Location Matter? Why Albany is Perfect for Us

A few weeks back Penelope Trunk wrote a really interesting article about deciding where to locate your start-up, entitled Starting a company in Silicon Valley is stupid.  Clearly from the title of the post, she isn’t one of those people that preaches that you have to be in the Valley or in NYC to run [...]