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Hi. My name is Adam. I am the co-founder of Pure Adapt, Inc in Albany, NY. We own Detailed Image, LockerPulse, and a bunch of other websites. I write about our company, entrepreneurship in general, work-life balance, and whatever else interests me.
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Monthly Archives: August 2009
Understanding Competitive Advantages
Compared to our e-commerce auto detailing competitors, we have a lot of competitive disadvantages: less space, less available cash, less employees, and less control over vendors and distribution. It can be frustrating and intimidating when entering a new industry. The incumbents will try to use those things to crush you (or at least make your life more difficult). From the beginning we’ve been about finding different things that turn the tables and give us the advantages. We don’t want to play their game – we’ll lose at that. We want to play our game. We have lower expenses. We don’t … Continue reading
Put a Site Up This Weekend, Generate Revenue Next Week
After I posted about my Broncos tickets arriving, reader Jakob quickly notified me to cover up the bar codes on the two tickets I showed in the image. I emailed him to thank him and we got into a pretty interesting conversation about a business he just started. The business is a real estate photo service in San Diego called Rancho Photos. He’s a full time engineering grad student in San Diego, so he’s able to do this while still meeting quite a few other responsibilities. Here are a few interesting quotes from our conversation (republished with his permission): Getting … Continue reading
The Entrepreneurs Hierarchy of Needs?
On the way to work today I was listening to an audiobook version of the book FREE: The Future of a Radical Price by Chris Anderson (available for free on Audible) when he mentioned Maslow’s hierarchy of needs, something I was familiar with from college psychology class. Immediately I zoned out and started thinking about how this impacts business owners. The basic premise of Maslow’s hierarchy is that there is a pyramid of human needs, the higher up of which can only be met when the lower, more basic needs are fulfilled. Here’s the diagram from Wikipedia: Without having your … Continue reading
There’s Always a Trade-Off
In the most recent Inc. Magazine, Norm Brodsky used his Street Smarts column to answer a few reader questions. One in particular caught my interest: Dear Norm: I am 17 years old and recently sold a website for $100,000. It took me and my partners eight months to build, and we had to overcome many obstacles. And yet, when we finally sold it, I didn’t feel excited or elated. Rather, I’ve been really depressed. I went to a dance with a date last Friday and had a horrible time. It reminded me how out of touch I’ve been. As I … Continue reading
A Visitor’s Impressions of Our Company
It’s always interesting to see what other people think of our company once we “let them in”. Spend a few hours with us, visit our warehouse, and watch us work for a little while. We’re almost always happy to invite people in for a day because it’s a really beneficial learning experience for both parties. Oke from LifeIsWhatYouMakeOfIt.com recently decided to leave Houston for an extended weekend and take a road trip through the northeast. I was excited to hear that he wanted to come visit us, so we arranged for him to spend the last few days of his … Continue reading